When Google revealed the new link spam upgrade, a lots of confusion arose with that announcement.
Do I need to switch rel nofollow to rel sponsored?
The confusion was mostly about "are you required to transform your nofollow links to rel=sponsored for associate or similar links?" The answer to this question is "No." The nofollow attribute is fine and you will not enter difficulty for making use of "nofollow" rather than rel "sponsored."
Recently, Google's John Mueller verified that there is not distinction in terms of SEO (Search Engine Optimization) value between the three web link attributes: nofollow, ugc and sponsored. Google supports nofollow and additionally ugc and sponsored link attributes. In terms of the distinction in SEO value, there is no such point, they all do the exact same thing - which is not pass any kind of web link value from the source page.
What are sponsored, nofollow and ugc links?
The sponsored attribute
According to Google's newest upgrade, the sponsored attrubute (rel=" sponsored") is especially made use of for links that are advertising in nature.
Before their development, paid web links were classified as nofollow links, which confirmed to be incredibly misleading. The new sponsored quality aids Google recognize advertising and marketing web links individually.
Any benefit? Improved categorization and much less complication. Link receivers and providers can easily decipher sponsored web links from "unreliable" nofollow web links
The UGC attribute
The ugc (user-generated web content) attribute was created to help Google identify which links are, as the phrase shows, generated by users.
This was useful for webmasters who had been battling to suggest that particular hyperlinks were not backed.
The ugc attribute is made use of to link to sections of sites where users produce their own web content, e.g. comment sections, online forums blog posts, etc.
The nofollow attribute
Google's most recent announcement took the weight off nofollow links-- fairly literally.
Previously, the nofollow tag was made use of for both paid and user-generated links. However, the brand-new groups ("sponsored attribute" and "ugc attribute") made things much simpler by positioning paid and user-generated material in different classifications.
The nofollow attribute is now solely used for non-trusted links.
While nofollow links were not made use of for creeping and indexing previously, Google's 2020 update suggested that they would be used as a "tip" for crawling and indexing. While individuals quickly began to consider this a win for ranking objectives, the picture wasn't as rosy as it was made out to be.
Currently, each of the 3 links (nollow, sponsored, and ugc) is made use of as a mere tip, not a straight ranking aspect. While they might be crept, they will not considerably effect rankings.